The hottest OLED will fall in price again. LGD lau

OLED is falling again? LGD launched E6 half a year in advance. After the carnival of Internet TV, the TV market seems to have returned to the era of image quality as the king, which fully reflects the "helicity" of history. In the current high-end TV market, OLED TV is still irreplaceable. OLED is the abbreviation of organic light emitting diode, which translates into organic light emitting diode. Its structure is mainly a very thin organic material coating and glass substrate. When there is current passing through, these organic materials will emit light, which is essentially different from the LCD panel that used to rely on backlight

OLED TV has made revolutionary progress in image quality, response time and even eye protection because of its self illumination. The test result of its horizontal angle converted to Richter value is that each self luminous pixel of hld757 can be controlled independently, so that each pixel can instantly complete color switching, and the response speed is as fast as 0.001 milliseconds. At the same time, the independent light-emitting control of each pixel can make the black field more pure and achieve infinitely high contrast, which is of great help to the clarity, detail performance and gray level of the image. Up to 92% NTSC gamut value, which is 27% higher than that of ordinary led TVs. The color coverage is larger, and the number of colors that can be displayed is more, so that it can obtain more true color restoration, such as fracture and wear of the grinding belt. In addition, it is worth mentioning that the blue light band generated by OLED screen is mainly concentrated at 460nm, with small energy, little harm to human eyes, and excellent blue light prevention effect

due to the high cost of OLED panels, OLED panels have been exclusive to high-end TVs since they were launched. However, in recent years, with the gradual increase of OLED panel capacity, there is hope to gradually loosen the price. The price of OLED TVs of some domestic brands has fallen to less than 10000 yuan, but there is still a significant price gap compared with medium and low-end TVs. However, the large-scale mass production of OLED TV screens is still the trend. Many domestic manufacturers led by BOE are rolling up their sleeves, while in foreign countries, major OLED panel manufacturers such as Samsung and LGD are also desperately expanding their production and seizing the market

lgd is one of the most energetic companies. It was originally planned to wait until line e6-1 was operated for about a year before running line e6-2. However, in order to ensure production, line e6-2 has been opened in advance for double line parallel operation. According to industry analysis, although this will increase the burden of depreciation and amortization, the effect is also obvious, and the OLED panel output can be stably supplied to major customers. According to our understanding, Zheng Hong, director of the Institute of materials and lightweight of China National Automobile New Energy Development Institute, pointed out in the month of e6-1 and e6-2: "At present, China's automotive industry has become an important force in the global automotive industry, with a production capacity of 15000 pieces. After the two production lines are launched, a total of 30000 pieces can be produced per month, which can provide space for customer companies to further order.

LG shows the panorama of the pozhou factory

but it also exposes to a certain extent the biggest challenge LGD faces on the E6 line: the yield. Fortunately, the yield is positively related to time, and after the commencement of construction Will gradually improve. In addition, although the depreciation cost will increase in the short term, LGD executives obviously believe that it is more important to provide customers with the output of panels. From this point of view, it is a general trend for the industry to continue to expand the production of OLED panels, and a large number of OLED panels are needed for both flat-panel and TV. This is also good for friends who are eager for OLED TVs. With the increasing production capacity of OLED panels in the future, the cost is bound to continue to fall, and finally the price of OLED TVs will become more civilian